Printing Techniques

We automatically select the best printing technique for each shirt from the following available options:

Flex Printing:

Flex is a printing technique where the design is cut from a colored foil and then pressed onto the shirt under high heat. Some flex printing features are:

Vibrant colors

The printed colors have a slight shine to them and contrast extremely well with fabric.

Longevity and durability

Tests have shown that the form and color of the flex print barely change after 100 washes. It is made of a flexible and resilient material – even thin lines do not break.

Flock Printing:

Flock is a printing technique where the design is cut from a colored foil and then pressed onto the shirt under high heat. Flock printing features:

Elegant appearance

A flock print has a velvety, fuzzy surface. The foil (0.5 mm) is somewhat thicker than flex, which causes the design to appear slightly elevated from the apparel and results in the plush feel. The colors have a soft glow to them.

Longevity and durability

Flock designs retain their vibrant color after many washes.

Digital Direct:

Digital Direct uses superior textile ink to print directly onto the apparel without using transfers. When using Digital Direct on white apparel, the shirt fabric will be the white or transparent parts of your design. For example, the stars and white stripes of an American Flag would be the t-shirt itself.

With darker t-shirts, we print a layer of white ink under the design then add the colored ink on top of that initial layer. The colored ink is then embedded directly into the white layer for a rich, vibrant effect. Using the above example, an American Flag would first be a white rectangle, with the red and blue elements printed on top of this initial layer of white. Therefore, these prints can feel a bit thicker than those on light-colored t-shirts.

Digital Transfer:

With the help of a color ink jet printer, the design is first printed on a special type of transfer material. We then press the transfer material onto the t-shirt under high temperature. There is no white color used in this print technique. The color of the t-shirt will show through where the design contains white or transparent areas.

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